New Study Reveals The Top Reasons Why People Use CBD
7th Nov 2019
According to a new study, these are the top reasons why people use CBD.
-Guest post provided by The CBD Insider
The growth of CBD's popularity has been astounding. The CBD industry grew from just over half a billion dollars in 2018 to over four billion dollars in 2019.
And it’s not stopping there.
Brightfield Group estimates that by 2025 the CBD industry will hit $24.4 billion.
All of this money begs the question: Why exactly are people using CBD?
The 3 Primary Reasons People Use CBD
According to The CBD Insider 2019 US CBD Consumer Report, one of the only statistically significant studies available on US CBD consumers, most people report using CBD* for three main reasons:
- 1. Pain relief and recovery
- 2. Relaxation
- 3. Sleep
The Benefits of CBD
Several studies and anecdotal evidence suggest that CBD may have real, clinical benefits for all three of these and more though more studies are still needed for the FDA to approve CBD for specific uses.
It seems that there are many people who would agree.
As more studies are conducted and more stories are heard, the Brightfield Group projections for the CBD industry could become reality.
Reason #1: Pain and Recovery
Almost three in five current CBD consumers (58.1%) use CBD for aches and discomfort, the most commonly cited reason for using CBD in The CBD Insider’s report.
A little more than two in five consumers (41%) said they use CBD for muscle soreness and recovery.
Among those who used CBD for aches and discomfort, more than two in three of them (67.4%) said that CBD was “extremely effective” or “very effective.”
Seven in ten consumers (70.5%) said CBD was extremely or very effective for muscle soreness and recovery.
In light of the ongoing opioid crisis in the US—which, on average, claims the lives of 128 Americans daily—finding alternative methods for pain relief is crucial.*
Reason #2: Relaxation
In the consumer report, half of current consumers (50%) said they use CBD for relaxation.
Almost four in five consumers (78.9%) said CBD was extremely or very effective for relaxation.
In a world of high stress, finding ways to relax and decompress are invaluable.
According to a 2018 survey by Everyday Health, almost one in three respondents went to the doctor for a stress-related issue.
Data from the American Psychological Association in 2014 revealed that 77% of people regularly experience physical symptoms caused by stress while 73% experience psychological symptoms due to stress.
Preclinical research indicates that CBD increases serotonin levels, a neurotransmitter that many anti-anxiety medications target because of its mood-boosting effects.
This suggests that CBD may have potential for helping with stress and general anxiousness.
Reason #3: Sleep
Almost two in five current consumers (38.8%) said they use CBD for sleep in The CBD Insider’s report.
More than three in four consumers (76.8%) found CBD extremely or very effective for sleep.
Researchers from Ball State University and the University of Toledo found that more than one in three Americans sleep less than seven hours each night, the minimum recommended amount.
Not getting enough sleep can lead to an increased risk of developing type-2 diabetes, having a stroke, high blood pressure, coronary heart disease, and premature death.
As for CBD’s potential role in sleep, a study by researchers at the University of São Paulo showed that the cannabinoid had a sedative effect in healthy people depending on how much they took.
Want to Learn More About CBD Consumers?
The CBD Insider’s study not only explores current CBD consumers, but also past and potential consumers.
The findings ranged from the expected, like consumers preferring tinctures over all other product types, to the surprising, such as several consumers having no idea how much CBD they should take.
If you want to see what else The CBD Insider found, please see the report here.
**Receptra does not condone the use of CBD for the treatment or cure of any diseases. The company does not promote CBD as a substitute for medication. Always consult a physician before making any changes to your wellness routine.